Blogging, whether for pleasure or to make money, is a deceptively difficult art. On the surface it seems easy – and it seems to beckon a number of people who are eager to start businesses online, and who see blogging as the first step. Even if blogging isn’t exactly being seen in terms of a business strategy, it still seems to attract beginners to start expressing themselves and their passions online. Sometimes blogging is attractive as an additional occupation to a full-time job. Sometimes, it’s seen as an alternative to a full-time job. The trouble with most advice online, available for the beginner blogger, unfortunately, is that it assumes a level of pre-acquired knowledge. However, many mentors of bloggers agree that a lot of beginners would benefit if the available advice were really simple, easy to follow for rank newbies, less technical and more step-by-step.